The World First AF Anamorphic Lens | Shop Now>

Celebrate New Beginning🎉: Up to 70% OFF | Shop Now >

New Year, New Lens

Up to 70% OFF
Celebrate the New Year with first-access discounts

SIRUI
Member New
Arrivals Top
Picks Best
Deals Essential
Gears-Up

Buy More and Save More
Receive Your New Year's Gifts

View the rules >
Orders Over $800
Non-member get 4% OFF
Member get 10% OFF
Join for Free >
Orders Over
$800 get 4% OFF
$1,500 get 6% OFF
$2,000 get 10% OFF
Purchase lenses
over $800
Get one >
Purchase
SVM & SQ75 tripod
Get one >
Enjoy free shipping on all lenses and on the SQ75 & SVS75 tripods.
*Excludes remote regions.

New Arrivals

The World's First Full Frame Auto Focus Anamorphic Cine Lens

NEW
Astra 1.33x Full Frame AF Anamorphic Cine Lens
Fast Auto Focus | Elliptical Bokeh
Bundle includes 6% off
$849.00
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Mount
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Best Deals

New Year Upgrade Your Vision

SAVE
$700
Saturn
Full-frame Carbon Fiber Anamorphic Lens
E/RF/X/Z/L/D Mount
Bundle includes 4% off
$499.00
$1,299.00
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Flare
Mount
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1
+
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SAVE
$1000
Venus
Full-Frame Anamorphic Lens
E/L/Z/RF Mount
Bundle includes 10% off
$499.00
$1,499.00
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Mount
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SAVE
$745
Jupiter
Full-frame Macro Cine Lenses
EF/PL Mount
Bundle includes 6% off
$454.00
$1,199.00
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Mount
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$500
APS-C Series
1.33x Anamorphic Lens
E/L/RF/Z/X/MFT/EFM Mount
Bundle includes 4% off
$299.00
$799.00
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Top Picks

The most popular lens of the year, capturing every frame of your heart

SAVE
$79
Night Walker T1.2 S35 Cine Lens
Minimum Focus Distance:0.3m|Uniform Size
$319.00
$399.00
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Focal Length
Mount
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NEW
IronStar 1.5x T1.9 Anamorphic Full Frame Cine Lens
Interchangeable Mount|Back Focus Adjustment
Bundle includes 10% off
$999.00
$999.00
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Mount
Flare
-
1
+
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SAVE
$200
20mm/40mm T1.8 1.33X S35 Frame Autofocus
Anamorphic Lens
Fast Auto Focus|Elliptical Bokeh
$599.00
$799.00
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X
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Mount
-
1
+
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$100
Vision Prime
1 Series T1.4 Full Frame Cine Lens
User-changeable|T1.4 Fast Aperture
Bundle includes 4% off
$549.00
$649.00
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Mount
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$150
AURORA 35/85mm F1.4 Full-frame AF Lens
F1.4 Fast Aperture|Weight is only: 540g
$449.00
$599.00
Add to cart
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SAVE
$70
Sniper F1.2 APS-C Frame Autofocus Lens
F1.2 Fast Aperture|Fast Auto Focus
$319.00
$399.00
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Clearance Marked Down!
Essential Gears-Up,
Unmissable Prices
Shop Now

Essential Gears-Up Deals

This year's hottest photography gear, with discounts up to 53%

Tripods
Lighting
SAVE
$169
SVM Rapid System One-Step
Height Adjustment Modular Monopod
Strong & Durable|Quick
$129.00
$299.00
Select The Product Specifications You Like
X
Monopod Model
-
1
+
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SAVE
$125
SQ75 Rapid System Heavy Duty
Carbon Fiber Video Tripod
Carbon Fiber Construction|Quick
$339.00
$524.00
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X
Model
-
1
+
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SAVE
$200
SVS75
Rapid System One-Step Height Adjustment Video Tripod
$799.00
$999.00
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X
Model
-
1
+
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SAVE
$30
AM-324
Professional Camera Tripod
$169.00
$199.00
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Type
-
1
+
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SAVE
$13.5
Traveler X
Super Lightweight Carbon Fiber Tripod
$121.50
$135.00
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-
1
+
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NEW
C300XII/C150X/C60X
Handheld Pocket Light
$219.00
$274.00
Add to cart
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SAVE
$130
C150X 150W
Handheld Pocket Light
$199.00
$329.00
Add to cart
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SAVE
$180
A100B Bi-Color Automatic Inflatable Photography Light
$219.00
$399.00
Select The Product Specifications You Like
X
Light
Stand
-
1
+
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SIRUI Member Points Redemption Upgrade

View the rules >
*Available for orders over $800
NEW
Receive 10% discount for 300 points.
Redeem Now
*Available for orders over $300
HOT
$15 for every 300 points
Redeem Now
Free shipping for 500 points
Redeem Now
*Available for orders over $100
$5 for every 150 points
Redeem Now
Receive 6% discount for 500 points
Redeem Now
Receive 3% discount for 200 points
Redeem Now
X
SIRUI Loyalty Rewards
·
1. How do I earn points?
Every dollar spent as a SIRUI member = 1 point. Points can be redeemed for exclusive member discounts. Learn more >
·
2. How do I get a full order discount?
Discounts are automatically applied when an order reaches the full discount threshold.
·
3. Please check your selection carefully before ordering. If the order is canceled or returned, the redeemed coupon will not be refunded.
·
4.Gifts must be added to cart to be processed. If not added, it will be regarded as abandoned. Quantity is limited, first-come-first-served.
SIRUI reserves the right of final explanation.
X
Terms and Conditions
Participation in this promotion constitutes acceptance of the following terms:

Part 1: Discount Promotion
1. Promotional prices and offers are only valid during the promotional period.
2. Orders receive additional savings on top of product discounts:
-Spend $800 and get 4% off
-Spend $1500 and get 6% off
-Spend $2000 and get 10% off
3. Becoming a member unlocks more exclusive discounts.Join Now
4.Discount applied automatically when conditions are met.

Part 2: Free Gift
1. Free gift available with qualifying orders:
-Spend $800 on lenses, get a free crab clamp
-Buy an SVM Tripod, get 50% OFF for QC-55.
-Buy an SQ75 Tripod, get a free SV-FM
2. Don’t forget to add your free gift to the cart! If not selected, it will not be included.
3. The gift color may be randomly assigned due to stock availability.
4. Quantities are limited, while supplies last.

Part 3: Returns and Refunds
1. All returns follow SIRUI standard return and refund policy.
2. Free gifts are not eligible for after-sales services including returns, exchanges, or warranty coverage.

Part 4: General Terms
1.Please note: Discounts and free gifts cannot be combined in the same order. You may choose whichever you prefer.
2.All discounts are calculated in U.S. Dollars (USD). The final charged amount in other currencies is subject to exchange rate fluctuations at the time of payment.
3. SIRUI reserves the right to interpret, modify, or update these promotional terms within legal boundaries.
4. Suspicious or abnormal transactions (e.g., suspected fraud) may lead to order cancellation.
5. Due to high seasonal volume, deliveries may be delayed. If you purchased multiple items, they may arrive in separate shipments. Thank you for your understanding.
X
Flash Sales Rules
· 1: Can I combine discounts with flash sale items?
Limited quantity flash sale items are not eligible for other discounts or coupons.
· 2：How long do flash sales last?
24 hours each, please subscribe to our emails for updates.
· 3：Do flash sale products come with after-sales service and price protection?
Flash sale discounted products are not eligible for unconditional after-sales service.
· 4：Are flash sale products restricted to certain regions?
These limited-time sale items are only available in the US, Europe, and the UK. Some items are only available in the US. If a product is out of stock, the following message will be displayed at checkout: "Item cannot be delivered," or the corresponding product page will not be accessible.
· 5：Does the discount code apply to all different attributes of this product?
No, the discount code is only valid for the basic model. Please refer to the discount code application instructions.
· 6：Is the product price in US dollars?
Yes, the product price is in US dollars. Prices in other currencies may vary depending on exchange rates and customs duties. Please refer to the product page for the most accurate and accurate pricing.
SIRUI reserves the right of final explanation.
X
Flash Deals Rules
Christmas Flash Deal Quantity Limits:
Dec 11:
SQ75+VHS10: Limited to 2 units. CODE：SQ75
SVS75+SVH15: Limited to 2 units. CODE：SVS75
SVM-165: Limited to 2 units. CODE：SVM
C300X II: Limited to 3 units. CODE：C300XII
C150X: Limited to 4 units. CODE：C150X
H99PRO: Limited to 3 units CODE：H99
Dec 12:
SQ75+VHS10: Limited to 2 units. CODE：SQ75
SVS75+SVH15: Limited to 2 units. CODE：SVS75
SVM-165: Limited to 2 units. CODE：SVM
C300X II: Limited to 3 units. CODE：C300XII
C150X: Limited to 4 units. CODE：C150X
H99PRO: Limited to 3 units CODE：H99
Dec 13:
SQ75+VHS10: Limited to 2 units. CODE：SQ75
SVS75+SVH15: Limited to 2 units. CODE：SVS75
SVM-165: Limited to 2 units. CODE：SVM
C300X II: Limited to 3 units. CODE：C300XII
C150X: Limited to 4 units. CODE：C150X
H99PRO: Limited to 3 units. CODE：H99
Note:
1.Flash deal time: 10:00 AM PST (UTC-8), daily.
2.Only registered users can participate. Please ensure that your account has a shipping address added and that the shipping address is located within the active region.
3.Flash deals apply to selected products. Please use the corresponding discount code for each product.
4.For flash deals with gifts, contact customer service with your order number to claim the gift.
5.Regions: U.S. & Europe. SQ75 + VHS10 is U.S. only.
SIRUI reserves the right to final interpretation.
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